Renato Beninatto is currently the chief marketing officer at Moravia and has over 25 years of executive-level experience in the localization industry. She is co-author of Content Strategy: Connecting the dots between business, brand, and benefits, a coproducer of Content Strategy Workshops and a Fellow of STC. An aficionado of content structure and standards, she is in demand for her appreciation of the technical side of content with clients across North America and the United Kingdom. She integrates content strategy, business analysis, information architecture and content management to increase the return on investment of product life cycle content. Rahel Anne Bailie, principal of Intentional Design Inc., is a recognized thought leader in the content strategy field. She holds a master’s degree in translation and interpretation from Chulalongkorn University, Thailand. Sessions: A05, A08, P02Īs a senior localization specialist for Southeast Asia (SEA) at Google, Patcharin Areewong pushes the localization boundaries and brings Google’s magic to SEA users in their own languages. As the man behind the curtain at The Content Wrangler, an internationally renowned content strategy consulting firm, Scott helps organizations think differently about the way they plan, create, manage and deliver content. Scott Abel believes content is a business asset worthy of being managed efficiently and effectively, and he’s not alone.
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